Palais Legacy Impact Study
New Study in Partnership with the Palais des congrès de Montréal to Measure Legacy Impact of Meetings
Creating long-lasting legacy impacts is one of the many beyond tourism benefits of hosting business events. In 2020, the Palais des congrès de Montréal will join forces with the Montréal not-for-profit #MEET4IMPACT to conduct a global study of the most promising initiatives business events organizers can tap into to measure their events’ social legacy and impact.
"The business tourism industry is in the midst of a transformation and we are looking to improve the value proposition of events that now want to have a lasting impact on their host community,” says Robert Mercure, CEO of the Palais des congrès de Montréal. “This collaboration between the Palais and #MEET4IMPACT will enable us to measure and optimize the positive impact on the host city's ecosystem. With this research project, the Palais des congrès de Montréal is taking the reins of this paradigm shift and will inspire other industry players through best practices."
The goal of #Meet4Impact is to intentionally shift the professional events industry toward sustainability initiatives and practices in line with those put forth through the United Nations. By working in collaboration with #Meet4Impact, the Palais is joining a movement focused on boosting the social value of the conferences it hosts.
"This research project will generate key new knowledge for the business events industry,” says Geneviève Leclerc, President and CEO of #MEET4IMPACT. “By making these results widely available, we aim to empower associations and destinations to develop new collaboration models and experience-based practices that will create wider value for their participants, their members and host communities."
Led by #Meet4Impact and in collaboration with the Palais, the project also includes research partners École des sciences de la gestion de l'Université du Québec à Montréal (ESG-UQAM), and Mitacs, a national not-for-profit organization that has been designing and delivering research and training programs in Canada for 20 years.
Learn more about the year-long study, here.
Montréal, a centre of excellence in life sciences, technology, aerospace, advanced manufacturing and cleantech, consistently ranks at the top of the Union of International Associations’ (UIA) rankings as the leading destination in the Americas for international conferences.